Turning raw data
into intelligent
decisions.
I'm Shahzad — a data scientist and AI engineer building tracking pipelines, analytics platforms, visualizations, production-grade ML systems, and AI-powered automations for ambitious teams worldwide.
Selected work includes AdWorldPrime, Affiliate World Conferences, and AdCreativeAcademy
I help teams measure what matters and model what's next.
I'm Shahzad Malik, a freelance data scientist and AI engineer based in Islamabad, Pakistan. For 7+ years I've sat at the intersection of product, engineering, and analytics — helping startups instrument their first event and helping scale-ups ship LLMs to millions of users.
My work spans the full data lifecycle: schema design, ETL, warehousing, BI, experimentation, and end-to-end ML systems. I obsess over data quality, statistical rigor, and visualizations that change minds. I work remotely with clients across the US, Europe, and Asia.
What I deliver
"Shahzad's tracking infrastructure drove a 34% lift in our funnel conversion within two sprints. The schema he designed is still running two years later."
Six pillars of
data-driven impact.
End-to-end ownership: from instrumenting the first event to shipping the model — and the automation that keeps it humming.
Event Tracking
Designing schemas, instrumenting products, and building real-time pipelines that capture every meaningful user signal — from web and mobile to backend services.
Analytics & Experimentation
From product analytics to causal inference and A/B testing platforms. Turning raw events into KPIs, funnels, and decisions teams actually trust.
Visualization & Storytelling
Crafting interactive dashboards and narrative visualizations with D3 and Observable. Data should be understood at a glance — and explored with delight.
AI Engineering
Shipping LLM-powered features, RAG systems, fine-tuned models, and ML pipelines to production — with proper evals, monitoring, and cost controls.
Workflow Automation
Designing AI-augmented automations and agentic workflows that eliminate ops toil — from intake to triage to fulfilment, instrumented end-to-end.
ML Systems & MLOps
Cloud-native ML systems built for scale, cost, and reliability — reproducible training, deployment, monitoring, and retraining. Boring where it matters, sharp where it pays.
Case studies &
shipped systems.
AdWorldPrime
From scattered ad data to one source of truth the whole team trusts.
Affiliate World Conferences
Seeing the whole funnel — from ad click to attendee — in one place.
AdCreativeAcademy
Clear creative performance, minus the manual reporting busywork.
What teams say
after we ship.
"We went from arguing over five conflicting spreadsheets to one dashboard the whole team actually trusts."
"For the first time we could see the whole funnel — from ad click to badge scan — in one place."
"The automation quietly removed hours of weekly reporting busywork."
Featured case studies
Tools I reach for
every day.
Battle-tested across startups and enterprise. I pick boring tech where it matters and bet on new tools where it pays off.
Languages
ML / AI
Data Infra
Visualization
Analytics & Tracking
Automation
MLOps
Cloud & Infra
From first call to
production in weeks.
Free 45-min discovery call
We map your data stack, goals, and the fastest path to ROI — no commitment required.
Scoped proposal
Fixed-price deliverables, clear timeline, and transparent pricing. No surprises.
Build with weekly check-ins
Async updates, early previews, and working software every sprint — not just at the end.
Handover & 30-day support
Full docs, team training, and a month of included support so you own it confidently.
Let's turn your data into
results.
Describe your project and I'll come back with ideas, a scope, and clear next steps — usually within 24 hours.
"We went from arguing over five conflicting spreadsheets to one dashboard the whole team actually trusts."
Send a message
Have data? Let's make it work for you.
Whether you need to instrument from scratch, untangle a messy warehouse, or ship your first AI feature — I'll scope it, build it, and hand it over clean.
No retainers required to start · Fixed-price projects available · Remote-first · Islamabad, PK